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Growth Hacking Berlin

Uncover growth hacking events in Berlin's vibrant scene

Berlin Mobile Marketing Community Afterwork

Berlin Mobile Marketing Community Afterwork

Thu, Oct 8, 3:30 PM
From Berlin Mobile Marketing & Growth Meetup
4.5

Join us for our **Customlytics & Friends: Berlin Mobile Marketing Community Afterwork** at the Customlytics office in Friedrichshain on 8th October. We are bringing together a selected group of the Berlin mobile growth community for a relaxed afterwork get-together. Beyond the networking, we are excited to feature two presentations around the question of "How do app marketers adapt their UA strategy as users shift from traditional search engines to AI?" **ChatGPT Ads for Mobile Apps** Did you hear that ChatGPT ads launched in Germany? Customlytics own Paid Media and ASO Lead, Louisa Eickbohm will give you some insights on ChatGPT as a new channel for your mobile marketing. **Building your own LLM and Answer Engine Optimization (AEO) strategy** Michele Paroli, Marketing Manager will share practical takeaways on building an LLM and Answer Engine Optimization (AEO) strategy. How do you makre sure AI models cite and recommend your business when users ask them questions? Last but not least, we will take the opportunity to toast to 10 years of Customlytics being around with some handcrafted cocktails from our Mixologist 🍹 **Agenda** * 5:30 PM: Arrival, meet and greet * 6:00 PM: Guest case presentation * 6:45 PM: Mixologist cocktails, finger food and Networking We’re looking forward to catching up and raising a glass with you! 👋 ORGANISER Customlytics is an app marketing & technology consulting agency from Berlin. We empower mobile apps to grow by establishing solid marketing analytics & technology infrastructure. Follow us on [LinkedIn](https://www.linkedin.com/company/customlytics) or visit our [website](https://customlytics.com/) to learn more.

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13 attendees
Digital Marketing over Breakfast Berlin #97

Digital Marketing over Breakfast Berlin #97

Fri, Oct 9, 7:00 AM
From Berlin Marketing & E-Commerce Meetups
4.7

​"Digital Marketing over Breakfast" is Berlin’s longest-running roundtable for growth-minded marketers (since 2018!)! ​ Hungry for fresh ideas—and honest feedback—on your current marketing challenge(s)? Join fellow marketers over coffee & croissants to trade solutions for real-world growth problems. ​No slide decks, no sales pitches—just open conversation and actionable takeaways. Pull up a chair, bring your toughest issue, and help others tackle theirs. ​See you at the breakfast table! ​P.S. We speak German and English, usually the conversion will be in English ​About us: * ​Matteo Savio (Digital Ideas): passionate growth hacker with more than 10 years of experience in the implementation of data-driven marketing processes * ​Tobias Braam (Swell Growth Marketing): marrying product & marketing for over 15 years as growth strategist. Ex Amazon & eBay ​(DE) ​„Digital Marketing over Breakfast“ ist Berlins ältester Roundtable für growth-minded Marketer (seit 2018!)! ​Hungrig nach frischen Ideen - und ehrlichem Feedback zu deinen aktuellen Marketing-Challenges? Tausch dich mit anderen Marketern bei Kaffee & Croissants über Lösungen für reale Growth-Challenges aus. ​ Keine Präsentationsfolien, keine Sales Pitches - nur offene Gespräche und actionable take-aways. Hol dir einen Stuhl, bring die größten Probleme mit und hilf anderen bei der Lösung Ihrer. ​ Wir sehen uns beim Frühstück! ​P.S. Wir sprechen Deutsch und Englisch, in der Regel kommunizieren wir in Englisch

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9 attendees
Games Night at Prenzlauer Berg, Berlin | Drinks & Snacks

Games Night at Prenzlauer Berg, Berlin | Drinks & Snacks

Tue, Oct 6, 3:30 PM
From Games Night at Prenzlauer Berg, Berlin | Drinks & Snacks

## About us **Venue information** * ♿ Wheelchair accessible: Yes * 🌳 Area: Indoors \| **Private Room: Possible on Reservation in advance** * 🪑 Seating: Available * 🍔 Food: Snacks and light bites available * 💳 Payment: Order and pay using the Pub&Go app, no flagging anyone down, no interruptions! * 🚬 Smoking indoors: Not allowed A calm, low-key mid-week evening for people who love board games and card games. We play at Pub&Go, a laid-back bar in Prenzlauer Berg. The city can be loud and fast, and plenty of spots around here are too. This one is built for the opposite: a simple evening after work, a table, a few good games, and friends who aren't in a hurry to leave. **Don't have a group? Come find friends to play with at the bar.** Bring your crew, or meet new people over a game. **🎲 Special Games Night offer, every Tuesday!** Details and Reservations: [https://www.pubandgo.de/spieleabend](https://www.pubandgo.de/spieleabend) **What to expect** * A cozy, unhurried bar vibe * Board games and card games at the table * 2 drinks, and snacks until you're full (Tuesday Offer) * Bring your own games too * A friendly crowd, easy to join in even if you come solo Come as you are, play at your own pace, and let the night take its time. 📍 Pub&Go, Stubbenkammerstraße 6, Prenzlauer Berg, Berlin 📸 Follow us on Instagram: @pubandgodeutschland **Other important notes** * 🎟 Tuesday Special \- One ticket per person\. Show your QR ticket at the bar \(wallet pass or screenshot works\) \| Other days \- Walk in * 🍺 Please drink responsibly. * 🧥 Please keep an eye on your belongings. * 🤝 Good vibes only: we want everyone to feel comfortable and welcome. * 📷 We may take photos or videos for social media. Tell us if you'd rather not appear. Cheers!

The "Worst Idea First" Workshop: Unconventional Product Discovery

The "Worst Idea First" Workshop: Unconventional Product Discovery

Tue, Oct 6, 5:00 PM
From Domain Driven Design Berlin Meetup
4.6

Your host this month at the Berlin Collaborative Modeling Meetup is returning collaborative modeling champion Arpita Mukherjee! **Description** Ever feel stuck trying to brainstorm the *perfect* feature or product strategy? The pressure to be brilliant right out of the gate can completely freeze a team's creativity. It’s time to throw the rulebook out the window. Welcome to **Worst Idea First**—an interactive, high-energy workshop night where we compete to design the absolute worst, most disastrous, user-unfriendly product experiences imaginable. **Why are we doing this?** Because removing the fear of failure unlocks incredible innovation. By intentionally designing the worst possible solutions, we break the ice, laugh a lot, and bypass our creative blocks. The real magic happens in the second half of the night, where we take those terrible ideas and "flip" them into brilliant, risk-mitigated product strategies you can actually use. **Who is this for?** Product Managers, UX/UI Designers, Engineers, Founders, and anyone curious about creative problem-solving. No prior preparation or elite design skills are required—just bring your worst intentions and your brightest ideas.

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13 attendees
berlinCreators Werkstattabend

berlinCreators Werkstattabend

Fri, Oct 16, 4:00 PM
From berlinCreators - Your friendly Makerspace (ehem. eLAB)
4.9

Unser Verein berlinCreators e.V. trifft sich jeden Freitag ab 18 Uhr im Makerspace. Wir haben Gruppen rund um Elektronik, 3D-Druck, Nähen, Programmieren, Retro Computer. Egal ob Anfänger oder Profi – hier seid Ihr Willkommen. Ihr könnt mit anderen fachsimpeln, Euch inspirieren lassen oder auch mit unserer Hilfe Eure ersten Projekte starten. Wenn Ihr Euch bei uns wohlfühlt und Mitglieder bei den berlinCreators werden möchtest, freuen wir uns. Kommt vorbei, lernt den Space, uns und die Möglichkeiten kennen.

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1 attendee
Scaling QA with Agentic AI : From Gatekeeper to Force Multiplier | Berlin Meetup

Scaling QA with Agentic AI : From Gatekeeper to Force Multiplier | Berlin Meetup

Wed, Oct 7, 4:00 PM
From The Test Tribe Berlin
4.5

**Scaling QA with Agentic AI : From Gatekeeper to Force Multiplier \| Berlin Meetup** Development is getting faster. But QA cannot simply scale by hiring testers at the same rate as developers. So what happens when QA changes its role? At The Test Tribe’s 13th Berlin Meetup, Mofazzal Hossain will share how Cybus has evolved QA from a traditional gatekeeping function into an advisory and system-level quality function — and how agentic AI can help make that model scalable. Instead of asking AI to simply write tests, the approach encodes testing expertise into repo-based skills that are versioned with the code, reviewed through pull requests, and executed in CI. **Event Details** * Date: 7 October 2026 * Time: 06:00 PM – 08:00 PM CET * Venue: Room 121, Building 1, 2nd Floor, Kastanienallee 82, 10435 Berlin **Session – From Gatekeeper to Force Multiplier** **[Speaker: Mofazzal Hossain, QA Lead at Cybus](https://www.linkedin.com/in/mofazzal/)** The session explores how QA teams can scale their impact by changing where and how they apply their expertise. At Cybus, tickets are explicitly routed as dev-verified, advisory, or QA-owned. Developers verify their own features against a test plan shaped and reviewed by QA, while QA focuses its capacity on system-level, non-functional, and other areas where deeper quality expertise is needed. The next layer is agentic AI: encoding QA knowledge into reusable, version-controlled skills that can move from a Jira ticket to an executable test. You’ll see how this model works in practice, including the skills currently used in production and the limitations that still require human judgment. **How This Meetup Solves Your Problem** * QA is struggling to keep pace with development? Explore a model that scales QA expertise without simply scaling headcount. * QA is becoming a bottleneck? See how explicit ownership can help distribute verification across developers, advisory QA, and QA-owned testing. * AI-generated tests aren't enough? Explore how repo-based skills can turn testing expertise into reusable automation. * Worried about trusting AI agents? Understand why outputs remain drafts until reviewed and where agents can still produce confident but incorrect results. * Not sure what governance AI testing needs? Explore the considerations that should be addressed before rolling agentic workflows out. **Why Show Up on 7 October?** * Because development speed is increasing, and QA needs new ways to scale its impact. * Because “issues found by QA” may not be the most useful measure of a modern QA team's value. * Because you’ll see how QA expertise can become part of the codebase through repo-based AI skills. * Because advisory QA can shift the focus from testing everything to applying quality expertise where it matters most. * Because understanding the limits of agentic AI is just as important as understanding its capabilities. **Become a Speaker at The Test Tribe events:** ​Wish to share your insights with the community at a future event? Submit your talk idea [here](https://docs.google.com/forms/d/e/1FAIpQLSc8xebmOBD2WYXwGKWj7GteY-tMLaj-aZzQk88MAsE0LUiMUQ/viewform?utm_source=luma) and our team will get back to you, if the idea resonates with them too. **​About The Test Tribe** ​The Test Tribe is the world's largest software testing community, empowering testers globally since 2018. With 700+ events and 150K+ members across 130+ countries, we bring testers together to learn, grow, and connect through meetups, conferences, cohorts, masterclasses, and more. ​By RSVPing, you agree to our [Terms and Conditions](https://www.thetesttribe.com/website-terms-conditions/?utm_source=luma) and [Privacy Policy](https://www.thetesttribe.com/our-privacy-policy/?utm_source=luma) and consent to be contacted by The Test Tribe and our event partners

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12 attendees
430kMonthly events
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60mMembers
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4.5App store rating
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200kGroups
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Frequently asked questions

Growth hacking focuses on using innovative, low-cost strategies to help businesses acquire and retain customers rapidly. Through Meetups in Berlin, you can learn directly from experienced marketers and expand your network with like-minded professionals.

Search for growth hacking meetups in Berlin using Meetup's search function. You can explore upcoming events related to the latest marketing techniques and networking opportunities in the city.

Yes, you're welcome to join multiple groups. This allows you to benefit from a wide array of insights and strategies, meeting various experts and expanding your knowledge base.

In Berlin, you’ll find an array of growth hacking events, from workshops focusing on digital marketing tools to roundtable discussions with industry leaders sharing successful strategies.

No prior experience is required to attend growth hacking meetups. These events cater to both novices eager to learn and experienced professionals looking to refine their approaches and share insights.

While many events are complimentary, others might require a participation fee depending on the organizer. Always check the event details on Meetup for the latest information.

After finding an event, simply click on the RSVP button on the event page within Meetup. Confirming your attendance helps organizers prepare better for the group size.

Yes, many meetups welcome beginners. Organizers often start with the basics, providing foundational knowledge before diving into more complex growth hacking strategies.

Meetup's focus is primarily on group activities rather than facilitating one-on-one networking. However, attending events can lead to making personal connections through shared interests.

Yes, events are a great place to receive expert tips in growth hacking, as seasoned marketers often participate, eager to share their experiences and successful tactics.

You can contribute by actively participating in discussions, sharing your own experiences, or volunteering to host or organize an event if you feel comfortable doing so.

Certainly! While Meetup encourages group activities, attendees regularly connect outside of events, developing professional and personal collaborations and friendships.

Meetup itself does not organize events; instead, groups and hosts independently plan them. This keeps the diversity and growth hacking topics fresh and tailored to community needs.

Yes, some groups might choose to hold virtual Meetups. Always check the event details for location information, ensuring you’re aware if it’s online or an in-person session.

Not all niche interests may have a group initially, but don't be deterred. You can always start your own Meetup group or suggest new topics to existing groups in Berlin.